Stock vs. custom
Stock products carry the lowest MOQ; anything customized moves the number up.
01 BUYER'S GUIDE
Sensory Toy MOQ Explained: What Buyers Need to Know
Why minimum order quantity varies so much between SKUs — and what actually moves the number.
02 WHY MOQ VARIES
MOQ is driven by setup, not just volume
Every customization adds a setup step, and setup steps drive MOQ.
Color change
A new color typically adds a small MOQ step per SKU.
Packaging change
Custom polybag, header card or color box has its own packaging MOQ.
Logo / branding
Logo application adds a setup step that can raise the per-SKU MOQ.
New mold
A custom shape or mold carries the highest MOQ and a separate tooling cost.
03 THE RULE
Stock first, then customize.
The cheapest way to start is stock, then layer customization.
If you are testing a market, start with a stock shape and add color, then packaging, then logo as demand justifies the setup. New molds are the last step — they carry the highest MOQ and a separate tooling cost. For a quote against your quantity, send a brief and we will confirm the real number per SKU.
04 NEXT STEP
Get a project MOQ, not a brochure number.
Send your target quantity and customization scope — we will confirm the real MOQ per SKU.
Request a project quote ↗